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丰墨設計 | Formo design studio

座落位置 : 台北市 大安區

空間性質 : 果乾水專門店 

空間面積 : 7.6 坪 

Location :  Taipei City

Type       :  Detox Water shop

Area       :  25 ㎡ 

永康街,聞得到一間店的顏色

在美食與遊人如織的永康街,我們為「淡果香」打造了首間實體店,將一個以「嚴選台灣在地水果」為核心的線上品牌,轉化為一個能被觸摸、被感受的實體空間,讓走進來的每個人,都能親身體驗那份源自這片島嶼的純粹與善意。

溫潤的載體,盛裝島嶼的風土

我們選擇了低飽和度的粉色作為空間基調。它溫潤而不甜膩,像一顆熟度剛好的水蜜桃,輕柔地包裹著整個場域,呼應著品牌「喝的天然保養品」那份溫柔呵護的感受。這不僅是對品牌天然調性的詮釋,也是一份誠懇的邀請,讓來客都能放鬆心情,沉浸在台灣水果的真實風味裡。

空間的亮點,一顆剖開的果實

視覺的中心,是一座飽滿圓潤的橢圓形中島。它的造型,宛如一顆被水平剖開的飽滿果實,成為整個空間中最具趣味性的品牌符號,宣告這裡販售的是「最接近水果的天然零食」。中島不僅是展示產品的舞台,更隱藏了充足的收納機能,將實用性與品牌精神完美結合。水磨石的檯面,如同果肉中散落的籽,為簡潔的量體增添了豐富的天然質地。

一勺之間,盡是台灣的美好

我們從「以勺挖取果肉」作為靈感。牆面上,展示層架的圓弧開孔,便是模擬了湯匙劃過水果後,那圓滑、流暢的線條。從禮盒、品牌主力「果乾水」,到底層的果醋與果茶,每一份來自島嶼的獻禮都在這「一匙」之間被妥善安放。

針對主力商品「果乾水」,我們刻意將中層層板設計為斜面,讓色彩繽紛的包裝能以最美的角度被看見。這份巧思從牆面延伸至地面,牆體與地板的相接處同樣以圓潤的弧形收邊,讓「挖取」的意象貫穿整個空間,創造出柔和、連貫的視覺感受。

好的商業空間設計,是品牌精神的延伸。在這個空間裡,每一道圓弧、每一寸色調,都在具象化「淡果香」的故事——一個關於真實、純粹,與這片土地溫柔款待的故事。

On Yongkang Street, You Can Smell the Color of a Shop

In the bustling, foodie-filled lanes of Yongkang Street, we crafted the very first physical store for "From Nature" (淡果香). Our task was to translate the online brand's essence of Taiwan-sourced purity into a tangible, tactile space—a place where every visitor can touch, taste, and truly feel the gentle spirit born from this island.

A Gentle Canvas Showcasing the Island’s Terroir

We chose a soft, low-saturation pink as our spatial canvas. It’s warm without feeling saccharine—like a perfectly ripe honey peach—gently enveloping the entire shop. This hue echoes the brand’s identity as a “drinkable natural skincare,” offering a tender invitation for guests to relax and immerse themselves in the authentic flavors of Taiwan’s fruits.

The Centerpiece: A Fruit, Sliced Open

At the heart of the store sits a plump, oval island counter that looks like a fruit sliced horizontally. This playful sculptural piece is more than a display stage; it conceals ample storage, marrying functionality with brand storytelling. Its terrazzo countertop—reminiscent of scattered fruit seeds—adds a rich, natural texture to the clean form.

A Scoop of Island Goodness

We drew inspiration from the simple act of scooping fruit. On the walls, the arched niches of the display shelves mimic the smooth, flowing lines of a spoon gliding through fruit. From gift boxes and the signature detox water to the vinegars and teas below, each island offering is thoughtfully cradled in that single, perfect scoop.

For the main product, the detox water, we tilted the middle shelves so their colorful packaging is showcased at its best angle. This thoughtful detail extends to the floor, where curved transitions between wall and ground carry the scooping motif through the entire space, creating a soft, continuous visual flow.

We believe that great commercial space design is an extension of brand spirit. In this space, every curve and every shade gives tangible form to the "From Nature" story—one of authenticity, purity, and the gentle hospitality born of this land.

丰墨設計 | Formo design studio

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